What is the role of an insurance producer who is considered an "Agent of the Insured"?

The role of an insurance producer identified as an "Agent of the Insured" is fundamentally about representation and advocacy for the interests of the insured or the insured's beneficiary. This designation emphasizes that the producer acts in the best interests of the client seeking insurance coverage, rather than the insurance company.

An agent of the insured works to understand the specific needs and risks of their clients and seeks to find appropriate insurance solutions that provide adequate coverage. This includes evaluating different insurance products, negotiating terms, and ensuring that the insured is well-informed about their options and obligations.

In contrast, an agent representing the insurer would focus on the insurer's interests, such as promoting specific policies or minimizing liability. A neutral party in negotiations wouldn't have the same advocacy role, as their function would be more about mediating discussions without bias. As for providing legal advice, insurance producers do not typically have the qualifications or authority to give legal counsel; that role is reserved for qualified attorneys. Thus, the emphasis on representing the insured is a critical part of their function in ensuring that clients are appropriately supported in their insurance needs.